Direct leadership
You work with Kaitlyn from strategy through execution. She makes the decisions, guides the budget, and keeps priorities clear.
About Reasonate Studio
Marketing gets harder to lead as the business grows.
Reasonate Studio gives founder-led professional service firms one senior marketing leader who can understand the business, set the direction, and keep the work accountable to demand, sales, and revenue.
98%customer retention for Onlawn
10+Trinity partnerships secured before launch
20+speaking engagements secured for Onlawn
Why Reasonate exists
The founder should not have to be the marketing department.
I built Reasonate Studio after seeing the same pattern inside good businesses: capable people were doing the work, but the founder still carried every important marketing decision.
The business needed senior leadership close enough to understand the context, set priorities, and stay with the work. Reasonate Studio was built to fill that seat.
Kaitlyn Cole, Founder & Principal
How the partnership works
One senior leader keeps the plan, the people, and the numbers connected.
Coordinated execution
Your internal team, current agencies, and approved specialists work from one plan with clear owners and next steps.
Business accountability
Marketing is reviewed against qualified pipeline, conversion, retention, and revenue contribution, not activity alone.
Meet the founder
Kaitlyn Cole leads every engagement.
Kaitlyn brings more than eight years of experience across brand strategy, positioning, customer research, go-to-market planning, execution, and team leadership. Her MBA in International Business adds the commercial perspective needed when marketing decisions affect the whole company.
She stays close to the business and keeps the client roster intentionally small, so senior thinking does not disappear after the strategy is approved.
- Experience
- 8+ years
- Education
- MBA, International Business
- Engagement
- Led directly by Kaitlyn
Selected client results
The work is measured by what changes in the business.
Onlawn
98% customer retentionBrand positioning and the client experience were rebuilt around the value customers already trusted.
Trinity Concierge
10+ partnerships before launchBrand strategy, go-to-market planning, and marketing leadership turned a strong idea into market-ready demand.
The right fit
Built for businesses ready to give marketing real leadership.
You have proven demand, a meaningful growth decision, and people or resources ready to carry out the plan. Reasonate Studio can lead an internal team, coordinate outside partners, or build the right support around the business.
If you need one isolated task or guaranteed lead volume, a focused specialist is likely the better fit.
Ready when the business is
Tell us what marketing needs to do next.
Share what the business is working toward, who is already involved, and where the function is getting stuck. Kaitlyn reviews every inquiry personally.
Tell us about your business